SELECT CLIENTS
Youtube • TD Ameritrade • Eli Lilly • IBM Security • Gulfstream • National Geographic
Washington Post Creative Group • Ivan Askwith • United Airlines • JLL • Eisai • Klaviyo • WeWork • BCG • Vimeo • Bed Bath & Beyond • O+ Festival • The Singapore Economic Development Office • The Government of Japan
SELECT SPECIALIZATIONS
FUTURE
OF WORK
Deep experience in B2B writing on workplace matters from employee engagement, to cybersecurity, to hybrid office strategy.
For AT&T, YouTube, IBM Security, 3M, and others. Ghostwriting has appeared in Commercial Observer, Forbes, The Washington Post, and elsewhere
SCIENCE & HEALTH
Deep experience reporting and editing on topics including healthcare, supplements, drug development, clinical trials, COVID/long COVID, patient and caregiver issues, cognitive health, neurodegeneration, and more.​
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For GoodRX, BeingPatient.com, NovaVax, Eli Lilly, BCG, and others
AI & TECH
Providing high-performing copy — whether for webpages, product one-sheets, LinkedIn thought leadership, or engaging press releases — on niche topics for clients, from seed-round AI start-ups to Series B SaaS companies.
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For an AI background checks platform, an AI biomedical research platform, TD Ameritrade, Upflex, VHX, and others
LIFESTYLE & LUXURY TRAVEL
Penning engaging travel features for outlets with audiences of business travelers, private jet owners, Michelin star-chasers, and more, reported in the field around the globe or over Zoom.
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For Gulfstream, United Airlines, REI, Away Luggage, the Kingdom of Saudi Arabia, and others
WHO WE ARE
Human & Great is a boutique content agency helmed by Alexandra Marvar, a journalist (Wall Street Journal, New York Times, National Geographic, The Verge), senior-level copywriter, and content marketing consultant with 18 years of experience telling her clients' most powerful stories.
Her writing and strategy have helped her clients launch tech products, grow national non-profits, build relationships with high-net worth clientele, and whip the Internet into a frenzy with record-breaking engagement campaigns.
Enlist Human & Great writers, editors, and audience growth and engagement masterminds for impeccable ghostwriting, share-worthy sponsored content, and eye-catching editorial.
